Implementation Verification Engine (IVE)
The Implementation Verification Engine automatically checks whether recommended fixes have been correctly implemented on your live website.
What It Is
After your team implements SEO fixes, IVE:
- Re-fetches the affected URLs from your live site
- Runs specific checks for each fix type
- Reports pass/fail status with details
- Tracks verification history over time
- Catch incomplete fixes before they affect rankings
- Confirm deployments worked as expected
- Track fix rate as a team performance metric
- Close the loop between recommendation and implementation
- Go to Verification in your project
- Click Run Verification
- Select URLs or issues to verify
- View results when complete
- After implementing a fix
- Click Verify on the action
- See immediate pass/fail result
- Go to Verification > Bulk
- Select multiple URLs or all pending
- Click Verify Selected
- Review results in the dashboard
- Element is present
- Content meets requirements
- No errors detected
- Element missing or incorrect
- Doesn't meet requirements
- Error in implementation
- Exact element checked
- Expected vs. actual value
- Timestamp of check
- Suggestions for fixing
- Go to Settings > Scheduling
- Enable verification schedule
- Choose frequency (daily recommended for active fixes)
- System automatically verifies open issues
- Verify before closing: Don't mark issues as fixed until verified
- Check immediately after deploy: Run verification right after releases
- Monitor pass rate: Aim for 90%+ verification pass rate
- Re-verify periodically: Settings can regress with deployments
Why Verification Matters
Verification Types
| Check Type | What's Verified |
|---|---|
| Meta Tags | Title, description present and correct length |
| Schema Markup | JSON-LD is valid and contains required fields |
| Heading Structure | H1 present, hierarchy correct |
| Answer Blocks | Content formatted for AI extraction |
| FAQ Sections | Questions/answers properly structured |
| Canonical URLs | Self-referencing or correct target |
| Hreflang | Tags present with correct codes |
| Indexability | No blocking robots meta |
| Redirects | Correct status codes and targets |
Running Verifications
Manual Verification
From Priority Actions
Bulk Verification
Understanding Results
Pass Status
The check succeeded:
Fail Status
The check failed:
Details View
Click any result to see:
Verification Dashboard
30-Day Pass Rate
Track your team's implementation success rate over the last 30 days.
Recent Verifications
Quick view of latest verification runs with status.
Unresolved Count
Number of issues that still need to be fixed and verified.
Scheduling Verifications
Set up automatic verification:
Best Practices
FAQ
Q: How soon after deploying should I verify?A: Wait for CDN cache to clear (typically 5-15 minutes), then verify.
Q: What if a fix passes verification but rankings don't improve?A: Verification confirms implementation, not impact. Rankings may take weeks to respond.
Q: Can I verify pages not in my project?A: No. Verification only works for URLs within your configured domain.